Mumbai, (Maharashtra), [India], September 19, 2024: Shatakshi Sharma is not your typical pop star. This rising artist from Jammu and Kashmir has a multifaceted career that blends music, fashion, and a deep appreciation for her cultural roots. Her journey, documented on childhood vlogs filled with singing and dancing, reveals a lifelong desire for artistic expression.
Growing up, Shatakshi’s world was an orchestra of two contrasting sounds. Bollywood melodies intertwined with the infectious energy of Western electronic music, which her father brought back from his trips. This early exposure nurtured her artistic versatility, shaping her into the songwriter and composer she is today.
“This vast soundscape shaped me,” says Shatakshi. “My music is grounded in my folk roots, yet transcends borders and genres.”
However, before her musical success, Shatakshi’s blog, Arch Attire, became a hit in Mumbai. Her artistic flair and insightful writing transformed her into a renowned fashion influencer. Collaborations with major brands like Versace and Benetton, alongside creating over 1.5 lakh unique looks for her blog, solidified her fashion credentials. She even graced international runways, representing Indian fashion at prestigious events like Paris and Milan Fashion Week.
Yet, a deeper calling persisted. “Creativity transcends,” insists Shatakshi. After graduating as an architect, she embarked on a transformative journey – six years of intensive Indian classical vocal training. This experience profoundly reshaped her artistic purpose.
This wasn’t just a career shift; it was a culmination of experiences. With the courage to follow her dreams, Shatakshi shut herself away in Chandigarh, a self-imposed creative exile until her debut album, ‘Five Diamonds’, was born.
‘Five Diamonds’ is an apt title for the album, which reflects luxury and grace, each track crafted with attention to detail. Punjabi and Hindi lyrics flow together, creating a sense of love and empowerment. This isn’t about rebellion; it’s a celebration of femininity, an ode to inner strength that shines with queen power.
Shatakshi showcases her storytelling ability with her songs. Each song in ‘Five Diamonds’ – with titles like ‘Duru Duru’ and ‘Husn Da Hathyar’ – promises a unique sonic journey infused with her cultural background and global influences.
Her vision extends to being a role model for women in the Punjabi music industry, which is traditionally dominated by male voices. Her approach isn’t about confrontation; it’s about empowerment and inclusivity. With ‘Five Diamonds’, Shatakshi Sharma marks the beginning of #TheDiamondEra, a celebration of love, music, and the power of embracing your true self.
